{"id":4854,"date":"2024-03-12T09:02:00","date_gmt":"2024-03-12T09:02:00","guid":{"rendered":"https:\/\/inrikesmagasin.se\/?p=4854"},"modified":"2024-03-04T21:27:01","modified_gmt":"2024-03-04T21:27:01","slug":"en-alkoholfri-oljelansering-pa-hoyt-niva","status":"publish","type":"post","link":"https:\/\/inrikesmagasin.se\/nb\/en-alkoholfri-ol-lansering-pa-hog-hjod\/","title":{"rendered":"EN ALKOHOLFRI \u00d8L \u2013 LANSERING P\u00c5 H\u00d8YT NIV\u00c5"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Alkoholfritt \u00f8l har blitt et popul\u00e6rt drikkevalg med samme tema. N\u00e5 legges kjendiskonseptet til her ogs\u00e5, og GWs Nyktra pilsner er flasken med Leif GW Perssons ansikt som skal f\u00e5 Kosta Bryggeris nye \u00f8l til \u00e5 selge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selve \u00f8let er en alkoholfri lager\u00f8l brygget p\u00e5 det sm\u00e5landske bryggeriet Kosta Bryggeri, som startet driften i 2022. Bryggeriet produserer nesten 50 000 liter \u00f8l per \u00e5r av forskjellige typer, virksomheten drives under ledelse av Torsten Jansson og hans New Wave Group, som ogs\u00e5 inkluderer glassverkene Kosta Boda og Orrefors.<br>inkludert. Torsten Jansson kontaktet Pontus Frithiof og fortalte oss om bryggeriet. En samtale som f\u00f8rte til en id\u00e9 om \u00e5 produsere sitt eget \u00f8l, sammen med GW. Vi har n\u00e5 blitt invitert til Pontus&#039; restaurant La Tour, 23 etasjer oppe i DN-skrapet for \u00e5 h\u00f8re hva herrene har \u00e5 si, pr\u00f8ve \u00f8let og se ut over et disig Stockholm. Egne drikker er noe som har blitt et slags signatur for GW og vinene hans, for tiden seks i tallet: en hvit, en r\u00f8d, en musserende, en Riesling, en r\u00f8d kasse og en hvit kasse. Er de ber\u00f8mte vinene som selger best p\u00e5 Systembolaget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Jeg selger mest vin av alle n\u00e5r det gjelder kjendisviner, men jeg er jo mer ber\u00f8mt enn alle andre til sammen, sier GW n\u00e5r han snakker i baren. Men det er ikke vin vi skal snakke om n\u00e5, men \u00f8l, og i dette tilfellet et med lavt alkoholinnhold. Som professor i kriminologi bemerker han at det lave alkoholinnholdet er ekstra bra fra flere sider.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Jeg har forsket p\u00e5 omr\u00e5det og ville aldri dr\u00f8mme om \u00e5 lansere noen form for brennevin. Men jeg tror det blir vanskelig \u00e5 finne noen sammenheng mellom kriminalitet og min nye pilsner, sier han og tar en slurk. For \u00e5 finne ut hvordan \u00f8let skal smake, har det blitt brygget, smakt og evaluert. Og<br>Trioen er forn\u00f8yde med samarbeidet: \u00abDet f\u00f8les veldig hyggelig \u00e5 ha oppn\u00e5dd et s\u00e5 tett og godt samarbeid med Leifo og Pontus. Ambisjonen v\u00e5r er \u00e5 bli et l\u00f8nnsomt bryggeri og en ny attraksjon for Kosta-destinasjonen, som vil tiltrekke seg flere bes\u00f8kende til stedet\u00bb, sier Torsten Janson, administrerende direkt\u00f8r i New Wave Group.<br>GWs Nyktra Pilsner ble nylig lansert i dagligvarebutikkene, og enda et \u00f8l lanseres til v\u00e5ren, da i den sterkere kategorien. Jeg f\u00e5r p\u00e5fyll i glasset mitt og f\u00e5r servert tre deilige sm\u00f8rbr\u00f8d. Nam, og s\u00e5 tilbake til kontoret.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" width=\"359\" height=\"886\" src=\"https:\/\/inrikesmagasin.se\/wp-content\/uploads\/2024\/03\/GW-Ol.jpg\" alt=\"\" class=\"wp-image-4856\" style=\"width:166px;height:auto\" srcset=\"https:\/\/inrikesmagasin.se\/wp-content\/uploads\/2024\/03\/GW-Ol.jpg 359w, https:\/\/inrikesmagasin.se\/wp-content\/uploads\/2024\/03\/GW-Ol-122x300.jpg 122w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>GWs Nyktra Pilsner, 20 SEK\/33 ml, finner du i matbutikken.<\/em><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Alkohol fri \u00f6l har blivit ett popul\u00e4rt dryckesval p\u00e5 temat. Nu adderas k\u00e4ndiskonceptet \u00e4ven h\u00e4r och GW:s Nyktra pilsner \u00e4r flaskan med Leif G.W. Persson ansiktet som ska f\u00e5 Kosta Bryggeris nya \u00f6l att s\u00e4lja. \u00d6len i sig \u00e4r en alkoholfri lager som bryggs p\u00e5 det sm\u00e5l\u00e4ndska bryggeriet Kosta Bryggeri som drog i g\u00e5ng sin [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":4857,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[87,187,172,188],"class_list":["post-4854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mat-dryck","tag-dryck","tag-gw-ol","tag-kosta-boda","tag-torsten-jansson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EN ALKOHOLFRI \u00d6L - LANSERING P\u00c5 H\u00d6G HJ\u00d6D &#8211; INRIKES<\/title>\n<meta name=\"description\" content=\"EN ALKOHOLFRI \u00d6L - LANSERING P\u00c5 H\u00d6G HJ\u00d6D \u2013 L\u00e4s mer om resor och upplevelser i Sverige p\u00e5 INRIKES.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inrikesmagasin.se\/nb\/en-alkoholfri-oljelansering-pa-hoyt-niva\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EN ALKOHOLFRI \u00d6L - LANSERING P\u00c5 H\u00d6G HJ\u00d6D &#8211; 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